Tag Archives: transparency

311. Big news in coffee

I have been so busy preparing for and participating in Sustainable Harvest’s 10th annual Let’s Talk Coffee in Colombia last week that I am just getting caught up on some recent news in coffee. Here are some of the biggest stories in specialty coffee from the last month.

189. Exploring a “grey area” in coffee communications

I started asking questions a few weeks ago about communication standards among Direct Trade roasters.   My series of posts on this issue did not generate much of a conversation here, but did prompt some very good offline discussion.  One of the best-known and best-regarded roasters in specialty coffee — let’s call this person “Sam” — […]

180. What is the standard for (disclosure in) Direct Trade?

Over the past week or so, I have stumbled onto the websites of two different roasters who source coffee from a cooperative we support in Central America.  Both are well-regarded Direct Trade roasters.  Both have language on their websites that could be construed to suggest that they source all their coffees directly.  One of them […]

176. Counter Culture’s Direct Trade Transparency Report, take two

It is early June, which means that the rains are falling heavier now here in the coffeelands, and Counter Culture is releasing another Direct Trade Certified Transparency Report in the States to much well-deserved fanfare.  The report may generate less buzz in its sophomore season than it did last year as a rookie sensation, but […]

110. Coffee quality: Fair Trade’s competitive advantage

Yesterday I suggested that Fair Trade has little to do with quality on the roasting and retail end of the coffee chain. On the sourcing end, however, I believe that there are elements of the Fair Trade model that help certain Fair Trade roasters get a leg up on the competition.

109. Coffee quality: What’s Fair Trade got to do with it?

I suggested yesterday that Fair Trade coffee is on a roll. I think it is important to reflect further on the relationship between Fair Trade and quality, as much of what accounts for coffee quality has nothing at all to do with Fair Trade